Articles
Daily News and Information for the Professional Real Estate Agent
Should We Remodel?
Thursday, July 17, 2008 - By Thomas M. Mitchell

Perhaps the question is a rhetorical one but the bottom line is market driven.  You could even extend that to homeowners that intend on staying in their home for the long haul – it ultimately comes down to what effect it has on the market value of the home. 

Home staging is a frontline topic these days and something every real estate professional should understand and every homeowner should incorporate into the sales process.  But sometimes staging that home is just not going to be enough.  There are a lot of people remodeling for any number of reasons – it’s over a $240 billion dollar industry.  So how do you respond to your sellers when they solicit your opinion – “Should we remodel or not and if so, what should we do?” 

That question is loaded one and should be answered very carefully as it “rings” with potential liability.  On the other hand as a professional you should be prepared to discuss the process, options and benefits of remodeling in addition to staging.  And once again, it falls back on what the market will bear and who should be better prepared to answer that question than you … after all it’s your marketplace.

So how do you answer the question without making those firm recommendations that are full of potential liability? Here are some thoughts to consider:

• Richard Powers, MAI and SRA, of the Appraisal Institute offered this advice, “… avoid over-Improvement by sticking to what’s standard in your neighborhood.”

• Before assuming that remodeling is the only choice, consider: Decluttering (clean up and clean out), Refurbishing (reface or resurface) or Repurposing (change a rooms use).

• Is the issue a deficiency or just a just a nice improvement? 

• Do all the neighbors have 2 bathrooms and this house only has one? 

• Will it add a distinctive feature to the house that will enhance the marketability like a walk-in closet, whirlpool bath or a fireplace?

• Is the remodel project overkill when looking at the rest of the house and the market?

• Is the project the simplest most cost effective solution to satisfy the need?

• Does the end result fit with today’s homeowners’ expectations?

Obviously questions like these address the reason and need for a remodel but what about the hard ROI side of the equation?  Once again you don’t want to step into the contractor’s shoes but a little knowledge to put things in perspective should be part of your knowledge base.  Here are some relative ROI values from a past survey by Remodeling magazine:

• Kitchens – often become dated sooner than any other room due to wear and tear – 92.9%.

• Bathrooms – they have changed the most over the years – 90.1%; adding a bathroom yields 86.4%.

• Family rooms – adding one will return approximately 80.6%.

• Bedrooms – adding an additional bedroom results in an 82.75% return; a master suite approximately 80.1%.

• Decks – average ROI here is 86.7%.

• Windows – add “volume” to a home and yield a surprising 84.5%.

Of course the very next question you are going to get is “how much does it cost.”  Immediately after answering that you “are not” a contractor you can provide them with some price ranges for different remodeling projects and a great source for you from Remodleing Online is http://www.remodeling.hw.net/content/CvsV/CostvsValue-project.asp?articleID=381305&sectionID=173.  

They have a complete set of costs and projected returns for a wide range of remodeling projects and – best of all – they have adjusted them for 9 regions of the country.  The data is based on 2006 information but certainly current enough to provide your clients with range to consider.  Here is an example from their database for a minor and major and minor kitchen remodel comparing the National Average to the South Atlantic Region:

National Average:

 

Job Cost

Resale Value

% Cost Recouped

Major Kitchen Remodel

$54,241

$43,603

80.4%

Minor Kitchen Remodel

$17,928

$15,278

85.2%

 

South Atlantic Region:

Major Kitchen Remodel                                    

$50,860

$43,653

85.8%

Minor Kitchen Remodel

$17,095

$15,238

89.1%

Remodeling is a major financial commitment, not to mention the disruption and time issues and it would be wise for you to have some basic understanding the issues.  When you sit down to discuss home staging needs with your client the subject of remodeling will most likely come up as a result or because they have been thinking about it.  Should we?  What should we remodel?  How much will it cost?  Will we get our money back?  Will it make our house sell faster?

Being prepared to intelligently discuss remodeling in conjunction with your home staging recommendations is a definite plus.  Being able to better prepare your clients to discuss a proposed remodel with their contractor in light of current market conditions will set you above your competition. 

And if you are not prepared to make specific home staging recommendations to help your client move their “lived in home” into a “house for sale” then you need to consider taking the Accredited Home-Staging Specialist (AHS) course from RealtyU.  This online course provides an excellent overview of the home staging process and includes great tips, tools and check lists.  You can learn more about the AHS course by clicking here.

Thomas M. Mitchell :
Tom is a seasoned professional in the real estate industry with extensive experience in the creation and development of offline and online courseware. He has wide-ranging 30-year background in all phase of the real estate industry. Tom manages the Home Staging Council, the Luxury Home Council and the RealtyU School Network, all part of the RealtyU Group of companies.

Mitchell@realtyu.com
Other Articles »

Related Articles :

  • Open The Door With Social Leverage
    All things being equal, people want to do business with their friends. All things being not so equal they still prefer to do business with their friends. Put another way – if you are specializing in a niche market you need lots of friends in that market – you need "social leverage".
  • Untapped Lead Sources
    While real estate professionals all across the country are moving into the Short Sale market niche, many of them are struggling on just how to develop sources to connect with those sellers in trouble.
  • Fiduciary Relationship And The Short Sale
    When you took on the responsibility of representing that seller who was in foreclosure, you accepted and entered into a fiduciary relationship – one of placing the seller's interests above your own. So what about your commission?
  • How Do You Get Engaged?
    You only have one chance at making a good first impression, and this opportunity is only a small window of time - so how do you maximize that opportunity?
  • Coming to America? Meet FIRPTA
    You may have noticed in passing that your real estate sales agreement includes a clause regarding FIRPTA - but what does it mean and how does it impact your business?
  • Go Ahead - Give it a Try
    With over 24,000 entries and growing, Real Estate Wiki has become the number one resource for both industry insiders and consumers.
  • Curb Appeal Matters Now More Than Ever
    For the second year in a row, Realtors report that exterior remodeling projects return the most money as a percentage of cost, as detailed in the 2008 Remodeling Cost vs. Value Report.

 
Search Articles :

 

For More Real Estate Industry News
Click Here

 

Industry Directory

Receive FREE Industry News
Via E-mail

Email Address:
 
Breaking Headlines

 
 

Copyright © 2009 Fiscape Publications LLC. - All Rights Reserved